Nurturing Inner Will: A Philosophical Approach to Genuine Communication and Marketing - PART 1
In the ever-evolving landscape of communication and marketing, where the buzz of trends and the whirlwind of technology often dominate the discourse, it becomes imperative to anchor ourselves in a philosophy that transcends the transient and touches the profound. In the pursuit of creating impactful messaging, regenerating our approach, and fostering genuine connections, there lies an uncharted territory within ourselves – the realm of our Inner Will.
Embarking on the journey of authentic and genuine communication requires guidance and inspiration. To delve deeper into the philosophy, we invite you to join the Latitude Ecosystem Workshop featuring our Chief Marketing Officer, Rubina Cohen.
In this workshop, Rubina will share insights and exercises garnered from years of experience in marketing, pr, communications, digital marketing, as well as deep learning in psychology, neuroscience and regenerative development.
As one of the driving forces behind Latitude's commitment to genuine connections, she brings a wealth of knowledge on how businesses can align their strategies with the well-being of their clients, customers, and community.
PART 1 - Content ( PART 2 will take place later in 2024) Participants will walk away with a regenerative framework for marketing and communications. We’ll walk through the following content as well has have activities that will give participants an opportunity to start to develop a narrative and messaging as well as ask them to determine how to implement the new messaging in their current marketing and comms efforts related to their own brand, company or a project.
1: Philosophy of Inner Will:
Understanding inner will
Defining Inner Will and its role in authentic communication
Exploring the philosophical shift from transactional to transformational marketing
2: Roots Storytelling:
Unearthing Authentic Narratives
Defining Roots Storytelling and its significance
How to get to the core of a brand’s/product’s/project’s story
3: Case Study Analysis:
Analyzing real-world case studies of brands that have successfully implemented transparent storytelling.
In the ever-evolving landscape of communication and marketing, where the buzz of trends and the whirlwind of technology often dominate the discourse, it becomes imperative to anchor ourselves in a philosophy that transcends the transient and touches the profound. In the pursuit of creating impactful messaging, regenerating our approach, and fostering genuine connections, there lies an uncharted territory within ourselves – the realm of our Inner Will.
Embarking on the journey of authentic and genuine communication requires guidance and inspiration. To delve deeper into the philosophy, we invite you to join the Latitude Ecosystem Workshop featuring our Chief Marketing Officer, Rubina Cohen.
In this workshop, Rubina will share insights and exercises garnered from years of experience in marketing, pr, communications, digital marketing, as well as deep learning in psychology, neuroscience and regenerative development.
As one of the driving forces behind Latitude's commitment to genuine connections, she brings a wealth of knowledge on how businesses can align their strategies with the well-being of their clients, customers, and community.
PART 1 - Content ( PART 2 will take place later in 2024) Participants will walk away with a regenerative framework for marketing and communications. We’ll walk through the following content as well has have activities that will give participants an opportunity to start to develop a narrative and messaging as well as ask them to determine how to implement the new messaging in their current marketing and comms efforts related to their own brand, company or a project.
1: Philosophy of Inner Will:
Understanding inner will
Defining Inner Will and its role in authentic communication
Exploring the philosophical shift from transactional to transformational marketing
2: Roots Storytelling:
Unearthing Authentic Narratives
Defining Roots Storytelling and its significance
How to get to the core of a brand’s/product’s/project’s story
3: Case Study Analysis:
Analyzing real-world case studies of brands that have successfully implemented transparent storytelling.
In the ever-evolving landscape of communication and marketing, where the buzz of trends and the whirlwind of technology often dominate the discourse, it becomes imperative to anchor ourselves in a philosophy that transcends the transient and touches the profound. In the pursuit of creating impactful messaging, regenerating our approach, and fostering genuine connections, there lies an uncharted territory within ourselves – the realm of our Inner Will.
Embarking on the journey of authentic and genuine communication requires guidance and inspiration. To delve deeper into the philosophy, we invite you to join the Latitude Ecosystem Workshop featuring our Chief Marketing Officer, Rubina Cohen.
In this workshop, Rubina will share insights and exercises garnered from years of experience in marketing, pr, communications, digital marketing, as well as deep learning in psychology, neuroscience and regenerative development.
As one of the driving forces behind Latitude's commitment to genuine connections, she brings a wealth of knowledge on how businesses can align their strategies with the well-being of their clients, customers, and community.
PART 1 - Content ( PART 2 will take place later in 2024) Participants will walk away with a regenerative framework for marketing and communications. We’ll walk through the following content as well has have activities that will give participants an opportunity to start to develop a narrative and messaging as well as ask them to determine how to implement the new messaging in their current marketing and comms efforts related to their own brand, company or a project.
1: Philosophy of Inner Will:
Understanding inner will
Defining Inner Will and its role in authentic communication
Exploring the philosophical shift from transactional to transformational marketing
2: Roots Storytelling:
Unearthing Authentic Narratives
Defining Roots Storytelling and its significance
How to get to the core of a brand’s/product’s/project’s story
3: Case Study Analysis:
Analyzing real-world case studies of brands that have successfully implemented transparent storytelling.